“The most successful man-made thing in the history of humanity, to date, is a platform called Facebook. It has assembled a community as vast as Christianity, bigger than Islam or China. In addition, it can target inside this community with unprecedented accuracy. The result is a robust and efficient complex … that takes rubles.”
– Scott Galloway, Founder of L2 & Professor of Marketing at NYU Stern School of Business
This stat came from Scott Galloway’s Annual Letter From Planet Earth. I highly recommend checking it out (all the way to the end).